With over 575 million users, LinkedIn has decidedly emerged from the shadows as a leading social networking platform for professionals. It is estimated that over 61 million of its users are in senior decision-making positions. And it’s widely regarded as the number one social network for lead generation. According to some sources, the platform boasts a three times better conversion rate than Facebook or Twitter.
While it may be less flashy than other platforms, LinkedIn is the place to connect with a group of elite professionals and business leaders – an audience one won’t find in such numbers anywhere else. Regardless to say, LinkedIn marketing is a leading trend in 2020. Here are some leading voices on the platform that can help you boost your messaging.
Ankur Warikoo: Cofounder, nearbuy.com | FORTUNE 40Under40 | LinkedIn PowerProfile
Ankur Warikoo is the co-founder of Nearbuy.com but most people know him for his catchy 30 to 60-second motivational videos on LinkedIn which have helped him amass over 8 lakh followers on the platform. An entrepreneur, angel investor and mentor, Ankur is passionate about public speaking and is often found speaking at corporates, colleges, schools and conferences – largely on motivation, leadership, consumer internet and entrepreneurial mindset.
Voted amidst the LinkedIn Top Voices for India (2019), Anamika is a business leader with over two decades of experience in building some of the most loved brands and businesses globally, working alongside some of the brightest minds in marketing and advertising. An engineer-turned-marketer with a “voracious appetite for all things digital,” Anamika writes on topics that are at the intersection of marketing and culture.
With over 1.75 lakh followers on LinkedIn, Ashish is a leading voice today on workplace wellness. With his venture Avid Miner, he creates learning environments for corporate professionals, entrepreneurs and individuals. And has successfully used performative storytelling and conversational tools for effective personal and professional development. His articles channel the inner storyteller for compelling reads on emotional wellbeing and selfcare.
Founder of the Global Alliance for Mass Entrepreneurship (GAME), a coalition which aims to create 10m local entrepreneurs in India and Africa by 2030, Ravi is a respected name in the industry with over 2.4 lakh followers on LinkedIn. An impact investor, social entrepreneur, mentor and author, he is a passionate advocate of India’s potential and persuasively talks about business, disruptive innovation, transformational leadership, globalisation, philanthropy and social entrepreneurship. Ravi is also the author of the bestseller “Conquering the Chaos – Win In India, Win Everywhere”
With the vision of bringing women back into the workforce, Sairee Chahal founded SHEROES, which has today become India’s largest online community for women, offering support, resources, opportunities and interactions for women of all spheres. She helps organisations build gender parity and challenges existing ideas around women’s aspirations, and identities, through her thought-provoking talks.
His views are at the forefront of technology innovations that are changing the way we live and work. Founder of Digital Matters, an advisory firm in the areas of Digital Transformation, Blockchain and the Future of Work, Jaspreet has twenty-four years of business and P&L leadership, digital transformation, and entrepreneurial experience across the multiple consumer and enterprise businesses, with global tech majors, Indian business conglomerates and start-ups.
After spending nearly three decades working with teams selling everything from soaps and colas, to yellow pages and diapers, Prakash chose to step out of the corporate world to pursue his passion for writing, speaking, and helping others unleash the leader within. He is the author of two best-selling books: The Habit of Winning and The Secret of Leadership. Prakash posts regularly on the secrets of successful leadership, distilling lessons and sharing anecdotes from leading minds from around the globe.
Ranked as one of the 50 most influential persons shaping innovation in France, Navi is an innovation and leadership thinker and business advisor. He encourages both companies and individuals to build creative and innovative thinking and talks on how to use it to accelerate their growth. His famous TED Talk explores “jugaad” or frugal innovation as a means for creative problem solving in the face of extreme limits and has garnered over 1.8m views.
Fredrik is an author and global keynote speaker who passionately talks about business creativity, innovation and idea generation, specifically how to develop a global mindset and build a truly global company. He was voted Speaker of The Year in Sweden as well as selected as one of the “The Best Swedish Speakers Ever”. Fredrik runs a series called The Creativity Explorer, which explore the many facets of human creativity, a task he has been passionately working on for over 20 years.
CEO of one of the fastest-growing SMEs in India; a mompreneur and travel blogger, Aakanksha Bhargava has constantly redefined her roles, breaking all the usual stereotypes of women in her field. She speaks from her varied experience – from business knowledge (building an SME, growing without finding) to leadership lessons (the balancing act for women, emotional intelligence at work) and more.
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