Karl Lillrud is known as one of the world’s Top 30 Ecommerce and Online Business experts, having generating over 300% increased sales for global companies. One of the world’s best speakers on future, innovation and leadership for business growth online, Karl Lillrud educates his audience on subjects related but not limited to e-commerce, online consumer behaviour, internet-based business, and online strategies.
Karl is the best-selling author of 6 books, two-time TEDx speaker and has been honoured as one of the world’s top 50 ecommerce speakers, top 50 ecommerce experts and world’s top 30 ecommerce influencers. As a speaker, Karl shares his passion and experience to empower the audience, ensuring that they leave with more knowledge, methods, and tools to inject in their own environment, making their companies grow.
His experience ranges from Unicorn Start-ups to Fortune 500 companies in multiple industries including Internet-based, E-Commerce, Retail, Cars, Pharmaceuticals, Government, Telecom, Banking and Finance, Media and more.
With a burning interest in the growth of global E-Commerce and retail, Karl started to study customer behaviour and customer psychology to understand more about the difference between a customer and a window shopper. And why E-Commerce conversion is around 3% as compared to retail conversion of around 57%.
In 1996, Karl started his first IT Consultant company at the tender age of 16 and in 2001, he founded the very first online based interior design store in the Scandinavia. Thereafter, he developed a unique ecommerce engine and growth model connected to a data-driven approach to tailor the experience based on consumer behaviour.
Since then, Karl have helped companies worldwide to operate more efficiently and generated over 300% in increased conversion for companies with a global footprint. He has helped 1000+ ecommerce stores to increase their conversion and market growth. And organizations like Volvo, H&M, Spotify business, AstraZeneca, 3, Tele2, TUI and many more to scale their business, convert bottlenecks into opportunities and build both internal and external success factors.
